|
 |

Reap the Benefits...
For Your Newspaper
Generate Revenue - Gain approximately 30% profit on items sold.
Generate New Clients - Gain over 70% new clients and awaken many dormant accounts.
Boost Your Newspaper's Internet Presence - Gain new awareness and build traffic by sending bidders through your newspapers web site.
Create an "Event" Around Your Newspaper - Drive the competition crazy by creating a "huge buzz" in the community.
Create an Auction Pull-Out-Section with "Long Life"- Remain current on coffee tables, computer desks and kitchen counters for the duration of the newspaper auction.
Administration:
- Low cost
- High rate of return
- Great sales staff motivator
- Auction site branded to your newspaper
- Brand recognition
- Participant database for direct marketing and database mining
- Client and participant list for your next newspaper auction
- Easy to set-up and use
- Auction set-up and step-by-step manual included
- Custom "critical path" created to keep auction on track
- Browser based administration
- Multiple user access
- Unlimited items and categories
- Free on-line help & FAQ sections
- Free tech support by e-mail and telephone
- 24-hour emergency service
- Real-time auction stats page with detailed reports
- Quick and easy data entry system for phone center staff
- Accurate open and close of auction
- Printable auction summary with detailed reports
- Web trends site analyzer software included
- Customization of software available (optional)
- On-line, real-time credit card processing (optional)
- Quarterly newsletter
- Post newspaper auction analysis
- Sales, support and follow-up
Graphics/Composing:
- Multiple skins and custom looks to suit your newspaper
- Complete graphics support, training manuals and assistance
- Newspaper auction pull-out and artwork samples
- Easy-to-use web interface
- Fast data entry of item details
- Quick and easy auction item management
- Mac and PC compatible
- Cut and paste feature for layout
Marketing and Sales:
- Compelling sales opportunity
- Ice breaker with new clients
- High close rate
- Defend current accounts
- Revive dormant accounts
- Complete marketing and sales kit
- Sample marketing and sales material
- Sales tools and workbook
- Sales Power-Point presentation
- Sales person tracking system
- Web-based
For the Participating Business
- Great value
- No cash spent
- Great promotion for business
- Opportunity to purchase wholesale advertising
- Free advertising in pull-out-section
- Creates an in-store event
- Opportunity to move "stale stock"
- Builds walk-in traffic
- Builds consumer interest
- Opportunity to up-sell or side-sell
- Affiliation with reputable newspaper
- Second place bidder principle
- Stimulating local economy
- Support local business and community
For Your Readers and Bidders
- Fun, exciting and competitive
- Great deals
- Easy to use web-based interface
- Easy account set-up
- Real-time bidding
- WAP enabled
- Telephone bidding via operator or by IVR
- E-mail notification when out-bid
- Valuable e-coupons from vendors
- On-line 24-hrs/day
- Open to outside market bidders
- Bid from any recent browser
- Search feature
About Our Powerful System
- Web/browser based system
- Auction Media hosts entire application as an ASP
- No programming or web site design required
- Tested, reliable and proven system
- Security and privacy are assured
- 128-bit international verisign SSL
- Data mirrored in real-time
- Redundant server system
- Data backed-up to tape daily
- 24-hour system monitoring
- Powerful, stable, secure software design
- Powerful SQL database back-end
- Large capacity triple honed bandwidth
- Power back-up battery system and diesel generator
- Tel-Co grade hosting facility
- Constant upgrades and new features
|